High-Demand Low-Rating App Category Opportunity Scan
A ranked league table of 64 app-store categories scored by demand vs. user dissatisfaction — where download volume is high but ratings are weak — with 348 representative high-demand low-rated apps as concrete build targets, for both Apple App Store and Google Play.
- Records
- 412 records
- Refresh
- Monthly refresh (subscription)
- Formats
- CSV + Parquet
- Coverage
- Global (US storefronts)
- Packages
- 3
- Total volume
- 199 KB
Slices from
$99
Open-tier snapshots are free below — paid plans add monthly refreshes & support.
Request access / Get a sampleSelf-serve checkout is coming online — request access and we reply within one business day.
What you get
- S — Category opportunity scores for both stores: the ranked league table (64 rows)
- M — Scores + representative high-demand low-rated Apple apps (292 rows)
- L — Full scan: scores + representative apps for both stores (412 rows)
- Companion opportunity report with charts and per-category commentary
Sample preview
First 50 rows of the real free-sample file — the identical schema you get in every package. Click a column to sort, or filter across all rows.
| gplay | Dating | 24 | 4.1440532999999995 | 0.25 | 30384411.0 | 258560.5 | 0.044 | 0.0458 | 0.3252 | 0.1656 | 0.0106 |
| apple | Food & Drink | 1374 | 4.632505 | 0.1361 | 213202867.0 | 4221.5 | |||||
| apple | Finance | 2783 | 4.63522 | 0.1153 | 357237494.0 | 7853.0 | |||||
| apple | Entertainment | 1382 | 4.507715 | 0.1491 | 140263673.0 | 3822.0 | |||||
| apple | Utilities | 1859 | 4.47886 | 0.1415 | 114259352.0 | 3132.0 | 0.0 | 0.0 | 0.2308 | 0.0 | 0.0 |
| apple | Business | 1493 | 4.57971 | 0.1581 | 74719423.0 | 2785.0 | |||||
| gplay | Communication | 59 | 4.327649 | 0.0678 | 697763481.0 | 991976.0 | 0.1016 | 0.0602 | 0.0301 | 0.1172 | 0.0468 |
| apple | Shopping | 1680 | 4.670005 | 0.0958 | 338525912.0 | 11578.5 | |||||
| apple | Travel | 1443 | 4.65157 | 0.113 | 188900104.0 | 5773.0 | 0.1245 | 0.0324 | 0.2323 | 0.1101 | 0.0384 |
| apple | Lifestyle | 1768 | 4.555905 | 0.1131 | 108679072.0 | 4064.5 |
50 rows · page 1 of 5
Download the free sample pack
Real rows with the identical schema — enter your work email and we issue a download link instantly. No credit card, no spam.
Coverage statistics
- Records
- 412
- Largest package
- 103 KB
Available packages
Real contents of the current builds — row counts, sizes and checksums come from the packaging manifest, not estimates.
| Slice | Scope | Rows | Size | Snapshot | Monthly |
|---|---|---|---|---|---|
| S — scores-only | Category opportunity scores for both stores (the ranked league table) | 64 | 27 KB | $99 | $39/mo |
| M — scores-plus-apple-targets | Category scores + representative high-demand low-rated apps (Apple App Store) | 292 | 69 KB | $199 | $79/mo |
| L — full-scan | Category scores + representative apps for both stores (full drill-down) | 412 | 103 KB | $299 | $119/mo |
FreeOpen Data — full downloads
This dataset is part of the DataForge Open Data program: the upstream license (CC BY-NC 4.0 (DataForge curated layer; academic/personal use, attribution + backlink required) — commercial use requires a DataForge commercial license) permits free redistribution, so the complete packages below are free — no signup. Please cite DataForge (data.zalize.com) with a backlink when you use or share this data.
| Package | Rows | Size | Download |
|---|---|---|---|
| S — High-Demand Low-Rating App Category Opportunity Scan | 64 | 27 KB | Free download |
| M — High-Demand Low-Rating App Category Opportunity Scan | 292 | 69 KB | Free download |
| L — High-Demand Low-Rating App Category Opportunity Scan | 412 | 103 KB | Free download |
License: CC BY-NC 4.0 (DataForge curated layer; academic/personal use, attribution + backlink required) — commercial use requires a DataForge commercial license · Attribution: DataForge (data.zalize.com)
Full package inventory
Every package registered in the delivery catalog for this dataset — 3 packages, 199 KB total, 768 rows. Sizes, row counts and SHA-256 checksums come straight from the packaging pipeline.
| Package | Date | Rows | Size | sha256 | Access |
|---|---|---|---|---|---|
| Loading 3 packages… | |||||
How to get this data
DataForge (this site)
External channels (free tiers)
# Machine-readable package index (size / sha256 / rows / channels)
curl -s https://data.zalize.com/datasets/app-category-opportunity-scan/packages.json | jq '.packages[0]'
# Request a free sample (signed link sent to your email)
curl -X POST https://dl.zalize.com/api/sample \
-H 'Content-Type: application/json' \
-d '{"dataset":"app-category-opportunity-scan","email":"you@company.com"}'Pricing
One-time snapshot or monthly subscription. Prices are for the Internal Analytics tier; AI-training and redistribution tiers available — see License. Tiers marked “Request access” require a short approval step before delivery. Snapshots of the open tiers are also free above — paid plans add monthly refreshes and support.
| Tier | Scope | One-time snapshot | Subscription | Access |
|---|---|---|---|---|
| S — scores-only | Category opportunity scores for both stores (the ranked league table) | $99 | $39/mo | Self-serve |
| M — scores-plus-apple-targetsPOPULAR | Category scores + representative high-demand low-rated apps (Apple App Store) | $199 | $79/mo | Self-serve |
| L — full-scan | Category scores + representative apps for both stores (full drill-down) | $299 | $119/mo | Self-serve |
AI-training use requires the AI-Training tier (1.5× base); redistribution licensing is quoted individually. Annual subscriptions get 2 months free. License details →
Update frequency & delivery
- Computed from the DataForge appstore pipeline's real collection run; every category score is reproducible from the shipped inputs.
- Ships with the companion opportunity report (charts + per-category commentary).
Compliance & provenance
Collected only from publicly accessible pages and endpoints — no login-required data, no CAPTCHA solving, no forged authentication. Collection is rate-limited with an identified User-Agent, and collection logs are retained. PII is removed or pseudonymized. Every record carries its source URL and collection timestamp. Sold under a tiered commercial license.
FAQ
How is the data delivered?
Self-serve packages are delivered instantly after checkout via a time-limited download link from our delivery service (dl.zalize.com). Gated and B2B editions are delivered the same way after a short approval step.
Can I use this data for AI training?
Yes — with the AI-Training license tier (1.5× the base price). See the License page for details.
What if I need a custom slice?
Custom cuts of the category opportunity scan data (by geography, time window or category) are available on request — contact us for a quote within one business day.
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